Retail has been constrained by fixed till points, back office PCs and storeroom tasks. But smart mobile devices and ubiquitous connectivity, the technology that put consumers in the driving seat, can be used to empower your employees and maximise the investment in your retail storefront.
Why do you need mobile?
Mobile is the key to engagement throughout the customer lifecycle – and the enabler of a genuine omni-channel experience.
A mobile solution can liberate your staff to spend more time engaging with customers, speed day-to-day tasks improve stock accuracy and, in effect, transform your traditional processes to provide a much better customer experience.
We’re not just talking about running retail applications on a mobile device. This is about exploiting the new capabilities of devices designed for the retail environment to take existing tools out to customers.
A tablet device loaded with your key retail applications (mobile POS, CRM, learning and supply chain management) combined with any other business applications you use (such as email/Excel) means there’s no need to duplicate what you currently use, no need to complicate your retail estate and no need to deploy single use devices.
With key store applications, access to customer data, product information, ordering and check-out all available at the fingertips of your store staff anywhere they are, you’ll be able to:
- Improve customer service: by directly engaging the customer at the point of decision, your employees will be able to influence purchases with better, more personalised information – and never miss a sale because of stock-outs or long queues at the till
- Increase operational efficiency: with 25% lower capital cost than fixed tills, you’ll be able to deploy more queue-busting tills with less space and put powerful on-the-job training and communication tools at your employees’ fingertips
Further Information on our Mobile services...
The beauty of our approach is that it’s a low-risk way to tap into the power of mobile. We can integrate our mobile solution with your existing retail systems. We also have the expertise to set up, manage and maintain the infrastructure and hardware that underpins all of this, including data networks, in-store wi-fi access, and cloud-based hosting.
We’ll help you simplify and streamline retail processes and ensure everything works the way it should. You’ll be able to deploy mobile applications remotely and manage them centrally, or we can take care of all of this for you – leaving you free to concentrate on serving customers and selling.
To find out more about our Mobile Solutions submit a query and we’ll get back to you.