Digital Leaders - mCommerce - the Next Big Thing in Electronic Commerce
Wednesday 30 November, 2011
Digital Leaders - mCommerce - the Next Big Thing in Electronic Commerce
Speakers: Geoffrey Barraclough, Director of Strategy, Marketing & Propositions, BT Expedite; Will Dymott, ecommerce Director, Lyle & Scott; Mick Rigby, Founder & Managing Partner, Yodel Mobile.
Moderated by Tim Pemberton, Director, The Digital House
Half the adults in the UK claim to have done it, it’s something the big named retailers are investing heavily in, and some say it’s going to be bigger than Ecommerce. Mobile commerce is a very hot topic. It’s not just purchasing off the mobile but using mobile to make purchasing decisions in-store. Get the inside track on what all the fuss is about and what’s working for whom.
Now in its 21st year, the UK based ECMOD Direct Commerce Show serves the catalogue, home shopping & multi-channel retailing community together with business to business distributors and pure play online businesses. The event is also home to CatEx DCA Village – a zone dedicated to associate members and sponsors of the not for profit trade group CatEx Direct Commerce Association.
This year the Show will be held at the Business Design Centre, London on November 30th – December 1st. This venue is new to the ECMOD event and offers improved facilities and location for all parties.

















