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Tanya Bowen

Director of CRM, Loyalty and Clienteling, BT Expedite

All I Want for Christmas Is….

….a twinkly champagne-drinks invite to a festive viewing of top LBDs for the season; or a tantalising selection of ‘perfect gifts’ for my Christmas buying list – with the promise of a comp...

CRM & loyalty

Pets off the leash

Why go mobile? That’s the question many retailers are wrestling with at the moment and there are many watching the trendsetters for evidence of ROI. As someone who has led a successful in-store mobi...

CRM & loyalty