BT Expedite & BT Fresca ? Multichannel Retail Specialists
Focus: E-commerce news from BT Fresca - March 2012
 
CUSTOMER FOCUS
JON DARCH, DIGITAL MANAGER, FARROW & BALL
We caught up with Jon Darch, Digital Manager at Farrow & Ball
We caught up with Jon Darch, Digital Manager at Farrow & Ball, to find out what he is currently working on, how he got started in the business and the latest plans for their website.

What are you currently working on?
We are just about to launch Ratings & Reviews functionality in partnership with BT Fresca & Bazaarvoice and are really looking forward to seeing exactly what our customers have to say about our paint and wallpaper! We get a lot of great feedback on our Facebook page, so ratings and reviews will provide a wider platform for customers to leave feedback, but not just feedback - we are really looking to push the functionality by encouraging customers to send pictures of their completed projects. We are hoping to see some great results... Read more
MOBILE
Mobile hits the big time

Dubbed 'The year of the Mobile', 2011 saw an explosion in Mobile and Tablet growth. With an estimated 59% (Ofcom, 2011) of the UK population buying their first Smartphone last year, the number of people accessing the web via their phones is growing at an increasingly rapid rate... Read more
TECHNOLOGY
NRF 2012 sets out retail's new rules

For our retail technology guru, Steve Thomas, the combination of New York and the annual National Retail Federation (NRF) convention was like a second Christmas. Once we'd calmed him down, we asked him to tell us what his favourite bits of the expo were - and what "must-have" items he thinks retailers should be asking Santa for next year... Read more

E-COMMERCE
'Shop while you strike'
Strike day was 2011's top day for online shopping


Wednesday November 30, the day many workers across the UK took industrial action, was the most popular online shopping day in 2011, according to BT's retail specialist division, BT Expedite and Fresca... Read more

TECHNOLOGY EVENT
Showcasing the future at the Retail Business Technology Expo

This is the definitive event for retailers looking for the right tools to run their business - and we'll be there on both days (March 13-14) with a massive stand packed full of new and emerging retail technology... Read more
 
 
Latest news and views
The Big Move
Awards Retail Week & Drapers Etail Awards 2012 Along with our customers Thomas Pink & Oasis Fashions we have been shortlisted for the 'Best Customer Experience' and 'Best Multichannel Retailer' awards.

Upcoming Event Retail Business Technology Expo BT will be bringing its Future of Retail demonstrations to Earls Court in March register for a tour of our showcase.

Conference eCircle Connect Europe 2012 the leading digital marketing conference for online marketers, bringing together industry keynotes from leading organisations and brands.

Article Computer Weekly Top 10 IT Retail stories of 2011 Retailers raced to develop multichannel strategies in 201.

Blog PCI - Buy now or pay later? With clarification on Point to Point Encryption (P2PE) now out, it's clearly a solution that could make compliance easier for most. But is there a sting in the tail?

BT Fresca - Who we are and what we can do for retailers
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Get in touch

If you want to find out more about our e-commerce & online marketing, call us on 0870 850 6880 and we'll show you how to make technology work for you.

Focus customer
If you would like us to profile you and your company in our next issue of 'FOCUS', get in touch, we'd love to hear from you at [email protected].
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