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Email marketing

Successful email marketing campaigns are fundamental to the success of any ecommerce site. 

Work with us to develop and implement your customer retention strategy.

Together with our partner eCircle we aim to help our clients deliver successful, targeted campaigns where you can see a significant return on investment.


Being experts in retail and digital marketing we deliver campaigns for many brands that are measureable, successful and incredibly effective.


Gone are the days when you send one email to your entire database, implement reactive and targeted campaigns that your customers will look forward to seeing in their inboxes.


Whether it’s working with and complementing your in-house team or full management of your campaigns we’ve got you covered.


Our expertise covers the following areas:


• Email design
• Behavioural and RFM segmentation
• Email analysis, reviews & benchmarking
• Database growth & acquisition
• A/B testing
• SMS campaigns
• Copywriting

 The BT Fresca team have an excellent understanding of the key drivers of successful email marketing. They have a vast experience in creating and fulfilling intuitive email tactics for their clients.

With a greater focus than ever on automation and relevance in email campaigns, the seamless integration between Fresca’s ecommerce platform and eCircle eC-Messenger will ensure our      Partnership continues to drive success for our mutual clients.                                               


Chris Sheen UK Partner Manager, eCircle



To find out more about our Email marketing solutions submit a query and we’ll get back to you.

Enquire for more information about BT Expedite & BT Fresca solutions

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