Omnichannel
Aurora Fashions aiming to do business Anywhere, Everywhere
One of the biggest challenges retailers face today is how to meet the changing expectations of customers. ...
Customer engagement
Get to know your customers and give them what they want
Using technology to engage with your customers better
The rise of mobile technology and social media have empowered customers and raised expectations. People want the same level of service and brand experience however and whenever they choose to shop.
The challenge for omni-channel retailers is meeting these expectations without this causing havoc behind the scenes. The secret is to take the technology that has empowered customers and use it to engage with them better.
We make it easier for customers to shop with you, by:
• enhancing their mobile experience and personalising every digital touchpoint
• empowering your staff as brand advocates and giving them the tools to engage with customers
• innovating your storefront
A complete view of your customers
Our loyalty and CRM solutions give you a complete view of your customers so you can pinpoint what any individual wants and then give it to them – whether in-store, online or mobile. Personalised, targeted campaigns will help your marketing budget will go further, and get your customers buying more, more often. And with our assisted selling and clienteling solutions you have all this customer insight available to store staff right at the point of decision.
Putting customers at the heart of your operation
Case Studies
Omnichannel
Fat Face: Omni-channel
With an old point of sale (POS) system struggling to cope, Fat Face needed something that would better support the company’s omni-channel and intern ...
From the blog
Loyalty is a two way street: behind the scenes
At a recent retail technology event hosted at BT Tower, Alex Field lifted the lid on Thomas Pink’s loyalty processes and showed how a move away from traditional analysis has resulted in a business s...
Diane
Loyalty is a two way street: the shopfloor revolution
Our recent loyalty and CRM event at BT Tower included two presentations from retailers currently pushing the boundaries of technology and analytics to deliver a better service for customers and more e...
Tanya
A single customer view cuts costs, boosts revenue and creates a better experience for everyone
Personalising the customer experience for high-end retailers is no longer a nice to have, but a need to have. ...
Kamila