Back to the future: Retailing in the age of the consumer
At the recent BT for Retail Summit, over 150 retailers got together with a host of our product specialists and partners to discuss, debate and, occasionally, disagree about where retail was heading an...
John
Why easy is the new loyalty
Customer loyalty seems to be dead – the amount of choice and transparency we have about products and prices and channels means that loyalty may well be a thing of the past. According to BT’s ‘...
Nicola